Decision Toolbox

Realize your vision

Unleash your team using the best decision model matching the challenge you are experiencing - now.  

Quickly unleash your team with decision models for what you create, not on how.  From all that you could do to what you should do, now.  Fast. 

 

Whether you use Agile, Lean, Waterfall or some other project management method - they guide you on HOW you create a new offering, but not on WHAT.  At several points, each askes you to whittle down your options from all you could do to what you should do to create value, now, and take the next step.  These models suggest you create a clear, precise hypothesis, but they do not offer the best practice for making these decisions.   

E.g. Which Features?  Which Product? Which Market?  Which User?  Which Decision Maker?  

The Decision Toolbox is a large, highly varied portfolio of 45+, powerful, laser-focused, heavily researched and proven best practices. Each is specific to a common, important challenge in deciding what you create - across the entire innovation cycle.  

Each enables a crisp, clear, precise answer - a target - the team can streamline their efforts - and then delight.  

 

Complementary to any project management methodology, this set of uncommon, paradigm-shifting models are combined in unique ways to fit your team and the challenges you are experiencing, now.

Top Decision Models

for what you create

TOP 11

TARGET THE PEOPLE THAT LEADS THE MARKET

Gateway Adopters Psychographic 

There is a key identifiable psychographic segment in every market that acts as the catalyst to transition nascent concepts into solutions the mass market then follows.

MAXIMIZE YOUR PROJECT ROI, MITIGATE YOUR BIGGEST RISKS

Focus First - on the risk that matters most, now

Give Lean and Agile a Mission.  The Next Generation of Lean (NGL)

Know your profile for the 4 risk types for your - or any project.  Focus on the top issue, until it is not

Emulate the winning best-practices of Gateway Adopters - never sub-optimize.

Select and focus on one issue at a time, quickly. 

This principle offers a new way to govern your project - invest - to have the biggest impact.

CAPTURE, VALIDATE YOUR VISION

Value Prop Scratchpad

Well before you make big investments - 7 quick bullet points to succinctly, precisely describe your vision.

 

Not just a picture with words - but gain feedback early to validate and refine it with your - before you take big leaps. 

HOW CUSTOMERS VALUE YOUR EFFORTS

Market Fit Fast

Value is NOT high vs. low.

Customers asses different components of the same offering as creating different types of value. 

In a normal planning meeting, your team can identify what they can do to creating something compelling vs. viable. 

NOTE: see Presentations below for links to more information and videos

NEW REVENUES OFTEN 75% FASTER

Minimum Compelling offering (MCO)

Align your effort - your investments - to value.

Viable, technically functional capabilities are not enough to change how customers act and what they do.

Align your teams efforts to the value they create.  

  • "Gold Plate" delighting value 

  • "Minbar" what you can

  • Cut what you don't need, now

 

NOTE: see Presentations below for links to more information and videos

MAXIMIZE YOUR PROJECT ROI, MITIGATE YOUR BIGGEST RISKS

Gateway Adopter Vision Team

Customer development where it matters most - where it will have the biggest impact.

Don't just touch the market - engage the right people in a dialogue in what matters most to them - and you.  

Engage your market's catalysts - your Gateway Adopters - in a serial conversation to understand what could compel them to change how they do things today and maximize your return on investments.  

KNOW WHAT COMPELS CUSTOMERS.  DON'T GET BLINDSIDED

The hourglass Interview

Engage potential customers about what they know and care about. 

 

Ask three simple questions.

Then shut up and listen.

Find out what is most important, valuable, compelling.

 

More importantly the much larger body of concepts that are not.

KNOW AND REALIZE YOUR GROWTH STRATEGY

Ansoff Strategy Matrix

Quickly, precisely identify and communicate your growth strategy - in a way the team can fulfill with clear metrics for success.

Use simple themes to inspire innovative new concepts, capture the risk profile endemic in your project.  growth strategy. 

UNSTICK YOUR TEAM, NOW!

35+ other decision models

We have compiled and often created a large portfolio of decision tools that quickly unstick a team wherever they are in the innovation process.

 

Many of these tools are a direct capture of how Gateway Adopters succeed with risky projects. 

  Each powerful for a given, endemic challenge to the innovation process.  

 

These models complement our diagnostic and implementation Methodology -  clearly identifying the opportunity increase your team's performance - and guides which decision tools will best unleash your team now.  

The genesis of these decision tools: 

A new perspective as healthy conflict resolution for common, often contentious sticking points.    

We continuously develop and share new techniques to unblock teams and unleash their creativity.   

At key product development decision points we offer a new way to think -- a new perspective -- to operationalize your vision.  Each uses customer-value metrics to give a diverse team with many skills and perspectives - a common goal.  

 

Each decision model for what you create helps a team smoothly, coherently transition from all they could to what they should do, now. 

Our rigorous Methodology reveals the "choke point" patterns where teams get stuck creating new offerings - ranging from selecting the best project from many options to selecting the targeting one customer persona (from many customer types) to determine which feature to "gold plate".  To move forward quickly teams need to focus, but often don't. because they can't.   

The greatest opportunities are when we see and hear pain;   We keep getting stuck here!!  Why so contentious?! Controversial?  Take sooo long!? Why does this keep happening?!?! 

 

At each of these key decision points, there are different levels of information, different perspectives, and different goals that render traditional and "normal" models and thinking insufficient. 

For each of these decision types, our team has spent years researching and developing new models to help teams quickly create a new, common perspective and a language to share data and insights that quickly unblock teams, often in minutes. 

Beyond Agile and Lean - a contrast:  What vs. How.

In contrast to the most common project management models that teams use - be it Lean, Agile,  or Waterfall, these models govern on HOW a team creates an offering, these common sticking points are the WHAT the team creates - irrespective of how.  

 

The tools often start as sophisticated analytical tools, then transition to collaborative methods with a new, common language that teams use to create a common vision using customer value as the target metric for success. 

Our decision tools offer the team an opportunity to share what they know with a new language that brings a team together with a new perspective.

Presentations

We have shared these decision tools and methodologies in several public venues like:

Beyond Agile Seattle

Lean Startup Seattle

Product Management Community Monthly session

'17, '18 & '19 Seattle Product Camp 

University of Washington's CoMotion Labs, Spokane - Startup Bootcamp

For our most recent presentation to University of Washington's CoMotion Technology Transfer Labs , Seattle - Startups Fundamental Friday see 

 

Session description:  Generate revenue in a fraction of the typical time > 

See full 1 hr presentation of Market Fit Fast and Minimum Comepling Offering (MCO) >  

Learn about top scenarios

Solutions to the most common innovation sticking points.  

 

See how combinations of these decisions tools quickly breakthrough the biggest endemic challenges that stick almost every project 

CONTACT US TO LEARN MORE.

Seattle WA

425 444 2904

Describe and validate your vision in a few succinct statements.

Get your free Value Prop Scratch Pad starter kit HERE 

©2020 by Gateway Adopters LLC