Scenario 1

WHAT NEW CAPABILITIES SHOULD WE BUILD/NOT BUILD, NOW?

CREATE COMPELLING IN 5 STEPS

COMBINE KEY CONCEPT TO QUICKLY DEFINE AND VALIDATE COMPELLING

Focus on you biggest risk type - typically value

Define a precise vision

Target the precise customer - role, demo, and psychographics

Align your team's effort to how customers value

Define what could be compelling - validate concepts 

Businessman

CREATE A NEW PERSPECTIVES

SELECT THE RIGHT DECISION TOOLS 

LIST W/ LINKS (AS THEY EXIST)

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SEQUENCE YOUR KEY DECISIONS 

LIST OF 5 DECISIONS

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REDUCE YOUR TOP RISKS

To emulate the success of breakthrough innovators: 

  • Know the risks that most endanger your project

  • Engage the right people to mitigate the risk

  • Early, before you make big bets 

REAL-TIME, ACTIONABLE FEEDBACK

About the important issues, early

Jumping into new, dynamic markets is risky.  Most projects fail.  It’s tough to know which capabilities to create first.  Projects often requiring cycles of trial and error and serious investments before a payoff.  Contradictory, shifting, and often whimsical market feedback are not much help as it often results in overdevelopment that can fail to launch.  

You can quickly leverage your strengths to land in a new market by engaging the right people in a structured/in-depth conversation that offers precise, clear, high-quality actionable insights - early before you make big investments.  By focusing on delighting the people most likely to adopt new concepts, Gateway Adopters, you can mitigate your biggest risks and streamline your efforts to increase your ROI. 

Vision Teams have helped a wide range of teams from big projects like the unified Microsoft Office API, to startups creating consumer offerings, too medium-size firms crating new dev platform. It can work for your efforts too.

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CONTACT US TO LEARN MORE.

Seattle WA

425 444 2904

Describe and validate your vision in a few succinct statements.

Get your free Value Prop Scratch Pad starter kit HERE 

©2020 by Gateway Adopters LLC