Key 'Tells'

 of 

Linchpin Buyers

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Discovery: 

A healthy relationship with risk

The key tells of

the people most likely to buy, now.

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Captured in the -

The

Buyer

Psychographics

System 

Find Your Linchpin Buyers

Linchpin Buyers are the;

 people most likely to buy in the post-COVID reality.  

most lucrative sector of any market

​

Linchpin Buyers pursue - but do not overdose on

​

Risk

 

This response to risk is the key tell

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We've just captured these 'tells' in the

Buyer Psychographic Insight System

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Engage your Linchpin Buyers with the Buyer Psychographic Insight System. 

So you can sell to the only buyers left in the market. 

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Schedule a free 30-minute consult (above)

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We will explore 4 simple questions in the BPIS to:

  • find and engage the Linchpin Buyer in your market

  • Filter out the tire-kickers that are not buying 

  • be positioned to lead the recovery with proven solutions  

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People’s reaction - or response - to risk varies dramatically.

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From

those that love it

to 

those who hate it

to

those who tolerate it. 

 

But some continually seek it out - yet consume in moderation.  

This dynamic is the tell.  

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Win again

In our meeting, we will explore how you can use these tells to focus on these market-leading buyers