
Tool
Value Proposition Scratchpad
Don't just intrigue your audience
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Use your conversation to learn and land compelling faster.
Your challenge
Concept Fit. Fast.
Not just a poetic vision, but a tool to mitigate your biggest risk. early, fast.
Just telling your story is not enough.
Leveraging one of your biggest time investments to do more than networking. Early.
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To succeed you must spend a lot of time in many conversations engaging often brilliant people. More than networking, you can leverage that effort, that expertise, to refine your vision, every conversation.
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​Use the Value Prop Scratchpad to not only describe your vision but solicits actionable insights to refine, streamline, make your vision more robust and real faster.
Solution
Value Prop Scratchpad
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For [target customers]
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With the [goal and aspiration]
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Who [have a need/roadblock/challenge to reaching the goal],
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Our offering is a [product category for new offering]
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that provides [key benefits or roadblock removing capabilities],
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And unlike [the alternatives and competition]
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Our offering [differentiation, competitive advantages]
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How: [Market Fit Fast value types: Delighters, Linears and Musts]
Principles
Learn about top scenarios.
See how combinations of these decisions tools quickly breakthrough the biggest endemic challenges that stick almost every project
Contact us to learn more.
Send us a note requesting your Vale Prop Starter Kit and we will send you:
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The Value Proposition Scratchpad template,
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A written guide to complete the template
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A link to a short video Workshop conducted at the University of Washington CoMotion technology transfer Lab Bootcamp
425 444 2904