Decision Toolbox

 

          Quickly unleash your team 

Realize your vision, fast

Precisely decide what you create, not just how you create it.   Unleash your team with proven yet novel decision models that unblock your current challenge.   

NOT nice-sounding ideas but best practices harvested from hardcore research into how serial market innovators succeed.  Each decision guides the creation of 

  • an offering that is not just viable but compelling...

  • to the people most likely to adopt

Don't just waste more resources, faster, with Lean and Agile

From all that you could do to what you should do, now, leveraging all your teams' insights, collaboratively, transparently, coherently, precisely, fast.  Use new decision models at key points, each specialized for chronic, often hidden, product development sticking points. 

How is not enough:  for a given situation Agile, Lean, Waterfall, et al are effective project management methods for HOW to create a new offering, but not on WHAT.  At several points, each requires that you whittle down your options.  Yet, they do not offer insights to align these decisions to customer value.   E.g. Which growth strategy?  Which Market?  Which project? Which Decision Maker?  Which User?  Which Product?  Which Features?   

With our rigorous methodology, we precisely identified a series of points where teams repeatedly get stuck.  For these sticking points, we have developed new ways to think, new models offering new perspectives that unleash teams.

 

Our powerful, highly varied portfolio of 45+ decision models help your team quickly, transparently make these key, strategic decisions quickly, combining all their insights to create a clear, precise vision for what you should build.  These models are complementary to any project management methodology.   

 

Use our methodology to know which decision model is the fit for your current challeng.

Top Decision Models to operationalize the key W's of your vision

The 6 highest-impact of the 45+ tools

TARGET THE PEOPLE THAT LEADS YOUR MARKET

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Gateway Adopters Psychographic 

A catalyst in every market that transition nascent concepts into solutions the mass market then follows. 

Don't waste time on people that won't buy or only buy novelty.  

MAXIMIZE YOUR ROI, MITIGATE YOUR TOP  RISK

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Top Risk Now

Before your next big bet.

Give Lean and Agile a mission to Emulate the winning best-practices of Gateway Adopters

Don't waste your time on low ROI issues.  

CAPTURE YOUR VISION

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Value Prop Scratchpad

Don't just tell your vision, but succinctly, precisely, describe your it so that you can garner feedback and refine your vision - before you take big leaps.  

HOW CUSTOMERS VALUE YOUR EFFORTS

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Customer Value Accelerator

New Perspective on value.

Know compelling vs. viable

The 5 different types of value within an offering - NOT high vs. low. 

NEW REVENUES OFTEN 75% FASTER

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Minimum Compelling offering (MCO)

Act on the new perspective on value.

Viable is not enough to change what customers do.  Don't waste your efforts,  align to delighter value. 

Break the tyranny of Priority = sequencing.    

 

MAXIMIZE YOUR PROJECT ROI, MITIGATE YOUR BIGGEST RISKS

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Gateway Adopter Vision Team

High-impact customer development. 

Drive a serial dialogue with the right people about what matters most to them.